Wyatt flies the flag for the Midlands!

Everyone here at Wyatt is celebrating the news that we have been ranked as the top B2B agency in the Midlands by B2B Marketing magazine!

The national agency league table shows Wyatt in 16th place nationally, up two places on last year. As the only Midlands based company on the 40 strong list, Wyatt is clearly positioned as the leading B2B agency in the region.

We strive to obtain consistently high results for our clients and this success has been reflected in the continued top 20 placement in the league table.

Along with this exciting development, we can also announce that we have been nominated for a CIPR internal communications and employee engagement award for our work with Saint-Gobain PAM UK.

We hope to bring you news from the awards set to take place on Friday, 3rd December, but in the mean time, follow us on Twitter to stay up-to-date with what's happening behind our big orange door and beyond!

University of Birmingham student wins Wyatt award

We’ve been heavily involved with the University of Birmingham’s MSc Marketing Comms programme since 2007 when it was introduced – from helping plan the content to assisting in delivery by providing guest speakers, leading lectures, and supplying student projects. But we’re also the sponsors of the annual Outstanding Student Award, which our own CEO Brian Barrett was delighted to present to this year’s winner, Emma Kearsley.

Emma with Brian (centre) and Malcolm

The award recognises the highest-achieving student on the programme and went to Nottingham-born Emma for her consistent excellent performance.

Malcolm Kirkup, director of full-time MBA programmes, told us; “Emma performed to a consistently high level across both theoretical and practical modules. Her work impressed not only lecturers and course staff but also our business partners – for example the ideas presented in a social media project for Cadbury have now been put in place by the manufacturer.

A final word from Brian – We’re so proud to be part of this initiative from the University of Birmingham. As the city’s longest established agency it’s great for us to put something back into the community by offering this marketing award – the quality of the students achieving it has been truly outstanding.

Work for us

After recently welcoming two new additions to our creative team, it’s time for us to expand our marketing division too!

We’re looking for a Client Communications Manager to cover everything from marketing, branding, events, digital and internal comms for a major international B2B client – one of our biggest. A working knowledge of French will give you an advantage.

If you’re embarking on a new career in marketing communications after graduating, we have an opportunity for you too. Our team is in need of a Client Communications Administrator, to support our account handlers on clients in a variety of sectors and pitch in on projects from advertising production to brand development.

More information on these posts, including how to apply, can be found on our website.

We’d love to hear from you – please get in touch and find out what’s it like working behind the orange front door…

We're heroes for Villa

After our recent appointment by Aston Villa FC to transform and redevelop its junior members club JV-Life, our redesigned club mascots have made their home debut against Fulham – plus one new addition!

Aston Villa felt it was time to revamp their junior membership programme with the aim of appealing to a broader audience across the city of Birmingham. So, we developed a concept around the positioning ‘Where Heroes Are Made’, which encapsulates the idea that in this club children can become something special and achieve great things. From beating mates in an online game to charting football skills development, JV-Life is a fun and inclusive place where normal kids turn into heroes.

To bring this idea to life, we redesigned long term club mascots Hercules and Bella to ensure they embodied the new superhero personality of ‘JV-Life’ with their own unique superpowers and a new third mascot character, cheeky scamp Chip, was introduced.

Ravinder Masih from Aston Villa FC, pictured above with Wyatt's Mario Morby and the Mascots, said: “We’re extremely pleased with the new positioning of JV-Life and the terrific transformation of Hercules and Bella as well as the new surprise addition of Chip. The Mascots made a triumphant return to Villa Park at the recent home game against Fulham and were well received by all fans.”

To complete the redesign, we oversaw the development of various communications initiatives from the brand logo to animated character footage, and also redesigned the Trinity Road Family Area with giant murals of the new characters.